WHERE IS THE BUYER WITH THE BEST OFFER?
Your home has to be marketed to potential buyers and it is absolutely essential that your agent utilizes every marketing tool available. There are “drive-by buyers,” open house buyers, buyers browsing the internet and buyers reading newspaper classified ads, etc. How well your agent commits himself or herself to the task of promoting your home is a key component of the home sale process. The following is an overview of Steven's marketing and sales strategies when he lists a property. A more detailed plan is presented when Steven visits with you.

► Attract drive-by buyers
A Royal LePage For Sale sign will be erected on your front lawn. A www.stevenbarrett.ca sign attachment that directs buyers to his web site will be placed above the For Sale sign.

► Attract buyers browsing the internet
You home will be prominently featured on this web site. Detailed information regarding the features of your home and a dynamic slide show presentation are available to potential buyers here. In addition your home will be further promoted on 4 additional web sites that include the Royal LePage Canada site, the MLS and Royal LePage web sites as well as point2homes and "Matrix," the exclusive residential real estate database reserved for agents and brokers.

► Attract buyers with creatively written descriptions
How well a house is "written up" can make a huge difference in how a potential buyer is attracted or not attracted to your property. Remarks, a detailed addendum and highlights of your home will be creatively and expertly written to best describe the features of your home. All text will be professionally translated so as to appear in both languages.

► Attract buyers with outstanding pictures and virtual tour
How a house is "photographed can also make a huge difference in how a potential buyer is attracted or not attracted to your property. Dynamic and eye catching digital photos and panoramic views will be taken to accompany the text.

► Attract agents working with buyers in your area
Steven will aggressively market your home not only to potential buyers but to real estate agents as well. HE will hold a "Caravan" at your home during which not only agents from our offices but agents from many other companies will visit. In certain instances a "Broker's Lunch" may be held. Last but not least Steven will network extensively via phone and e-mail with numerous agents who may be working with clients looking to buy in your area.

► Attract buyers through newspaper ads
Your home will be further promoted on an ongoing weekly basis in the Montreal Gazette. All of Steven's printed advertising directs potential buyers to this web site for additional information.

► Attract buyers to Open Houses
Well promoted and professionally prepared Open Houses will be held as many time as may be required. Your home will be featured in the Royal LePage Open House section of the classified ads and here again readers will be directed to this web site where they can obtain more information on your home.

► Attract buyers by presenting your home in the best way possible
You will be given many ideas on how to best ready your home for showings and how to maximize the appeal of your home to potential buyers. This is a part of the selling process that too often is ignored yet is probably the most important preparatory step a seller must take. You may have gotten used to some of the cracks in the ceiling, you don't mind the clutter on your kitchen counter and you don't even notice the darkened caulking in the main bathroom anymore but potential buyers will see everything! They say that within the first minute a home is visited by a potential buyer the first impression is made. First impressions are usually last impressions. Your home is the "feature presentation" and you want great reviews! Pay attention to the visuals.

Steven's "Services"
Besides marketing your home Steven will also provide you with various services and follow ups to make the sale of your home as stress free as possible. He will make all the appropriate arrangements and coordinate scheduled visits. So that you are always aware of what potential buyers think of your home you will be provided with detailed "feedback" on all visits no later then the following day. To avoid missed visits Steven will go out of his way to show your home when you may not be available.You will be provided with appropriate advice for whatever situation requires it and be fully explained all legal aspects of the process as it relates to you the seller and to the buyers of your home. Servicing clients is essential during the home selling process and you can fully expect Steven to extend that service over and above your expectations.

Once you decide to list your property with Steven he will put his marketing skills and experience to work for you. All of Steven's contracts are revocable. Should you for whatever reason not be 100% satisfied with his services you may cancel your contract with him at anytime.